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Below are resources to help you find consumer research for your term project and services to help you write your report. If you require assistance, please contact the Librarian on this course guide.
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Key Resources for your Project
ABI/INFORM Complete This link opens in a new window
ABI/INFORM Complete® is a comprehensive business database. The combination of products forms a business database package that offers numerous full-text titles covering business and economic conditions, corporate strategies, management techniques, as well as competitive and product information. Its international coverage provides researchers with insight into companies and business trends around the world.
Business Source Premier This link opens in a new window
Business Source Premier contains full text from the world's top management and marketing journals, including Harvard Business Review, California Management Review, Administrative Science Quarterly, Academy of Management Journal, Academy of Management Review, Industrial & Labor Relations Review, Journal of Management Studies, Journal of Marketing Management, Journal of Marketing Research (JMR), Journal of Marketing, Journal of International Marketing, and many others.
CANSIM is Statistics Canada's key socioeconomic database. Updated daily, CANSIM provides fast and easy access to a large range of the latest statistics
Passport This link opens in a new window Access limited to:
UM Students, Faculty and Staff
For improved performance, clear browser history (cache, cookies) before accessing this resource.
Passport GMID is a global market information database and analysis tool containing data and reports across all industries, countries and consumers. The University of Manitoba's subscription includes:
- Articles from country and consumer analysts
- Consumer lifestyles reports
- Country and consumer statistics
- Country profiles
- Country briefings
- Dashboards (visualization enhancements that reflect the data contained in the database)
- Future demographic reports
- Passport Industrial (Canada only)
PsycINFO This link opens in a new window
This database is published by the American Psychological Association and provides comprehensive indexing and abstracts of the international psychological literature from the 1800s to the present. Documents indexed include journals, articles, books, dissertations and more.
Database E-learning Modules
Social Sciences Liaison Librarian